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WPP

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47 days ago

What’s gone wrong at WPP? The crown slips at the world’s biggest advertising group

Exodus of big clients, falling profits and dire forecasts raise prospect of a once ‘unthinkable’ breakup

A dark joke is doing the rounds in adland that Wire and Plastic Products, the Kent-based basket…

3 months ago

4 months ago

5 months ago

‘The death of creativity’? AI job fears stalk advertising industry

WPP and others roll out AI-generated campaigns as Google and Facebook owner Meta plans to let firms create their own ads

  • WPP chief Mark Read to step down as agency battles AI

From using motion capture …

7 months ago

9 months ago

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